How much do we really know that will be of value to our clients?
Gill Fountain • September 16, 2019
The fact is we all know far more then we think we do. We do influence people to take action.
How often do we feel that even though we have been in business 'a while', (as in 3 decades), we never fully understand how we can help others at the level of expertise - we put upon ourselves?
Do we get frustrated due to the fact we are not delivering innovative systems, strategies and processes? Do we need to talk high level so that our target audience gets confused and I use the word 'muddled' as this is how it felt to me a long time ago with suppliers talking about ROI's, ROL's and FCL's (Return on investment, Re-order levels and Full Container Loads) scary stuff.
This is what I have found in 30 years of promoting products and services.
Clients like to learn a bit at a time, in easy steps they can understand, using the rinse and repeat system.
Yes, a process of sorts, one that sits well with them, that they can use day in, day out ON TOP of running their business without:
- Because they simply can't remember how to get started.
- Meaning they get frustrated and here come the mental blocks with that little message that ticks away saying I don't understand.
- Yes we can teach you to build a website, design a logo, understand how to configure, program, brand but is this really what you want to dedicate ypur time to?
Does this resonate with you?
If so I can show you how (without the need for Google Ads and paying stupid monthly amounts for SEO) in small steps, use areas that will enhance your visibility online and help others to find your business, teaching you tools to save time over and over again until its automatic.
If this is the way you like to learn hop over to Marketing Diamonds Visibility Training and we will see you at our next training meeting.
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Join us on the first Thursday of every month at Bromsgrove Sporting FC for Coffee & Natter, free business networking from Pathway2Grow. March 2020 Gill Fountain 38Partnership
